NFL Owners are Winning the PR Battle

The billionaires are winning over the millionaires and not just with their bank statements.  The owners also seem to be winning in the court of public opinion when it comes to the lockout.  I’m not sure if it’s because the NFLPA decertified on the brink of the deadline or what but the public generally seems to be siding with ownership.  I find it odd since we as fans don’t cheer for the McCaskeys or Jerry Angelo, we cheer for Brian Urlacher and Devin Hester.

I think part of the reason is that the owners have a bigger budget and can afford to take out full page ads like this one:

Owners generally don’t have Twitter accounts where they can post the first thing that pops into their heads at any given moment in time and put their collective feet in their mouths.  These guys didn’t get to be billionaires because they’re stupid.  They know business and they generally know how to deal with PR.  (Notice, I say generally and don’t necessarily lump the McCaskeys into that mix, but that’s a subject for another post).

Meanwhile, you’ve got players tweeting and giving interviews comparing being in the NFL to the slave trade.  The owners would like to thank Adrian Peterson for that nonsense.  Seriously?  This from a guy who will earn more next season (whenever that is) than most of us will earn in a lifetime?

The trade association formerly known as the NFLPA needs to circle the wagons and muzzle their guys.  They also need to drop some coin on a little PR campaign.  DeMaurice Smith comes off as arrogant and abrasive.  He needs a public personality makeover.

So who do you blame for the work stoppage?  Whose side are you on?  Vote in our poll and post your comments.

Cash in over the NFL odds when you sign up for expert NFL picks.